A picture of modern Mumbai, full of contrasts. In Mumbai Noise, Ben Gorham, founder and creative director of Byredo, presents a recollection of his childhood in Mumbai and the transformation it has undergone up to the present, expressed through fragrance. It creates a colorfully intense mosaic that portrays an image of a city characterized by modern influences and its fascinating cultural heritage with an almost inexhaustible wealth of facets. In collaboration with photo artist Asish Shah, images were created that, like Mumbai Noise, capture the spirit of the city. Their interdisciplinary collaboration allows fragrance and photography to merge into a complex, living image of a city that is full of dreams and realities.
Cookie Settings
You can choose which types of cookies we are allowed to use. Necessary cookies are always active.
For more information about the cookies used, see the Cookie Policy.
Cookie Settings
You can choose which types of cookies we are allowed to use. Necessary cookies are always active.
For more information about the cookies used, see the Cookie Policy.
Necessary
Required for the website to function. These cannot be disabled, so user consent is not required.
Analytics
Help improve website performance by tracking visits and traffic sources. If declined, your visit will not be included in our analytics.
Marketing
Help provide you with personalized information about our products and services. If declined, you will not receive personalized content.
Functional
Enable additional features and personalization, such as remembering your preferences. If declined, some functionality may be unavailable.
