Brow makeup

962 products

Max Factor Max Factor 2000 Calorie Volumising Brow Gel 001-Dark Blonde 4,5ml In stock Price — for partners → Max Factor Max Factor 2000 Calorie Volumising Brow Gel 003-Brown 4,5ml In stock Price — for partners → Max Factor Max Factor 2000 Calorie Volumising Brow Gel 001-Soft Brown 4,5ml In stock Price — for partners → Max Factor Max Factor 2000 Calorie Volumising Brow Gel 004-Black Brown 4,5ml In stock Price — for partners → Rimmel London Rimmel London Brow This Way Lápiz De Cejas 03-Dark Bown 0,25g In stock Price — for partners → Rimmel London Rimmel London Brow This Way Lápiz De Cejas 01-Blonde 0,25g In stock Price — for partners → Rimmel London Rimmel London Wonder' Freeze Gel De Cejas 003-Medium Brown 6g In stock Price — for partners → Rimmel London Rimmel London Wonder' Freeze Gel De Cejas 001-Clear 6g In stock Price — for partners → T.LECLERC T.leclerc Leclerc Masc Sourcils Definition Chatain In stock Price — for partners → T.LECLERC T.leclerc Leclerc Ultra Fine Eyebrow Pencil 02 Ch In stock Price — for partners → Syoss Syoss Brow Tint Permanente Cejas Negro 1 U In stock Price — for partners → Syoss Syoss Brow Tint Permanente Cejas Castaño Oscuro 1 U In stock Price — for partners → Syoss Syoss Brow Tint Permanente Cejas Rubio Oscuro 1 U In stock Price — for partners → Max Factor Max Factor Masterpiece Micro Marker Rotulador De Cejas 20-Taupe 1ml In stock Price — for partners → Beter Beter Brow Booster Gel 2 Dark In stock Price — for partners → Rimmel London Rimmel London Professional Eyebrow Pencil 004 In stock Price — for partners → Rimmel London Rimmel London Brow This Way Lápiz De Cejas 04-Soft Black 0,25g In stock Price — for partners → BOURJOIS Paris Brow Reveal Précision Eyebrow Pencil 1,4 g BOURJOIS Paris BOURJOIS Paris Brow Reveal Précision Eyebrow Pencil 1,4 g In stock Price — for partners → L'Oréal Paris Infaillible Brows 48H Micro Tatouage Ink Pen Eyebrow Pencil 1 g L´Oréal Paris L'Oréal Paris Infaillible Brows 48H Micro Tatouage Ink Pen Eyebrow Pencil 1 g In stock Price — for partners → Artdeco Eye Brow Pencil Eyebrow Pencil 1,1 g Artdeco Artdeco Eye Brow Pencil Eyebrow Pencil 1,1 g In stock Price — for partners → Chanel Crayon Sourcils Eyebrow Pencil 1 g Chanel Chanel Crayon Sourcils Eyebrow Pencil 1 g In stock Price — for partners → Max Factor Brow Shaper Eyebrow Pencil 1 g Max Factor Max Factor Brow Shaper Eyebrow Pencil 1 g In stock Price — for partners → Chanel Crayon Sourcils Eyebrow Pencil 1 g Chanel Chanel Crayon Sourcils Eyebrow Pencil 1 g In stock Price — for partners → RevitaLash Hi-Def Tinted Brow Gel Eyebrow Mascara 7,4 ml Revitalash RevitaLash Hi-Def Tinted Brow Gel Eyebrow Mascara 7,4 ml In stock Price — for partners →

The brow makeup category brings together products for shaping, coloring and adding definition to eyebrows — from everyday pencils to professional tinting systems used in salons. The range suits both cosmetics retailers and drugstores serving everyday consumers, and beauty salons or technicians who need concentrated professional solutions. The category holds 954 products from multiple brands, spanning budget drugstore lines to specialised brow-care brands, allowing retailers of any format to build a broad offering.

Product segments

Brow makeup splits into several functional segments that together form a complete line from daily use to salon procedures.

  • Pencils with a slanted or fine tip for precise contour drawing and hair-stroke imitation
  • Brow gels and clear or tinted mascara-type products for fixing and shaping hairs
  • Powders and multi-shade palettes that allow blending a custom tone
  • Cream pomades for intense, long-lasting colour and a fuller, denser look
  • Professional tinting and dyeing systems used in salon treatments
  • Brow serums and care products that complement the decorative segment

Brand overview

The assortment clearly splits into two price and positioning tiers. The mass-market layer is built on well-known drugstore names — Maybelline, Max Factor, Gosh — alongside trend-driven Nyx, Makeup Revolution, Catrice and ESSENCE COSMETICS, which offer wide shade ranges at accessible price points and are popular with younger shoppers. Dermacol represents the Central European mass segment, with a strong heritage in corrective cosmetics as well. In the premium tier, Benefit stands out with the highest product count in the category (74), best known for iconic brow-specific products and a higher price-to-value positioning. Artdeco delivers professional-grade quality aimed at makeup artists and salons. RefectoCil and Nanobrow are specialised brow-and-lash brands: RefectoCil is the recognised professional tinting standard across the salon industry, while Nanobrow combines tinting and care solutions with a dedicated brow focus.

Building an assortment as a B2B buyer

A base stock should rely on the wide shade ranges of mass-market brands — pencils, gels and powders from Maybelline, Nyx, Catrice or ESSENCE drive high turnover and cover the bulk of everyday demand. It is worth adding premium positions from Benefit and Artdeco as higher-margin items for impulse purchases or customers with higher expectations around formula and packaging. Serving salon and professional clients requires a separate range: RefectoCil and Nanobrow tinting systems are typically purchased in larger volumes and on a different supply rhythm than retail-shelf goods, so they are best managed as a distinct professional line. A balanced catalogue combines mass-market staples with a premium add-on and a dedicated B2B segment for salons.

Terms of cooperation

Brow makeup products on myfusion.eu are available wholesale to both retail chains and dropshipping partners, with no need to maintain a warehouse of their own. Stock is held in an EU warehouse, enabling delivery to Latvia, Lithuania, Estonia and the rest of Europe. Specific wholesale prices become visible after registering on the platform, which is designed for legal entities and professional resellers.