Brow makeup

962 products

Refectocil Full Waterproof for Eyebrows 02 RefectoCil Refectocil Full Waterproof for Eyebrows 02 In stock Price — for partners → Refectocil Full Eyebrow Pencil 3 Dark Brown RefectoCil Refectocil Full Eyebrow Pencil 3 Dark Brown In stock Price — for partners → Eyebrow Styling Set Real Techniques Real Techniques Eyebrow Styling Set Real Techniques In stock Price — for partners → Real Techniques Real Techniques Brow Shaping Set In stock Price — for partners → Pola Cosmetics Precise Eyebrow Styler 5ml P3 Pola Cosmetics Pola Cosmetics Precise Eyebrow Styler 5ml P3 In stock Price — for partners → Physicians Formula Murumuru Butter Butter Palm Feathered Micro Eyebrow Enhancer Pen - Brown - 0.03 Fl Oz Physicians Formula Physicians Formula Murumuru Butter Butter Palm Feathered Micro Eyebrow Enhancer Pen - Brown - 0.03 Fl Oz In stock Price — for partners → Nanobrow Shape Mascara Black 7 Ml Nanobrow Nanobrow Shape Mascara Black 7 Ml In stock Price — for partners → Microblading Pen Nanobrow Blonde 1 Ml Nanobrow Microblading Pen Nanobrow Blonde 1 Ml In stock Price — for partners → Microblading Pen Nanobrow Light/warm Brown 1ml Nanobrow Microblading Pen Nanobrow Light/warm Brown 1ml In stock Price — for partners → Nanobrow Microblading Pen Espresso 1 Pcs Nanobrow Nanobrow Microblading Pen Espresso 1 Pcs In stock Price — for partners → Nanobrow Lamination Gel Black 7 Ml Nanobrow Nanobrow Lamination Gel Black 7 Ml In stock Price — for partners → Nanobrow Eyebrow Serum Nanobrow Nanobrow Eyebrow Serum In stock Price — for partners → Nanobrow Dark Brown Eyebrow Pomade 6 G Nanobrow Nanobrow Dark Brown Eyebrow Pomade 6 G In stock Price — for partners → Debenhams Superlock Brow Glue in Clear Maybelline Debenhams Superlock Brow Glue in Clear In stock Price — for partners → Maybelline Tattoo Brow Peel Off Tint Maybelline Maybelline Tattoo Brow Peel Off Tint In stock Price — for partners → Maybelline Tattoo Brow Peel Off Tint Maybelline Maybelline Tattoo Brow Peel Off Tint In stock Price — for partners → Maybelline Tattoo Brow Longlasting Peel Off Semi Permanent Eyebrow Gel Tint up to 3 Day Wear (Various Shades) - Medium Brown Maybelline Maybelline Tattoo Brow Longlasting Peel Off Semi Permanent Eyebrow Gel Tint up to 3 Day Wear (Various Shades) - Medium Brown In stock Price — for partners → Debenhams Build a Brow in Black Brown Maybelline Debenhams Build a Brow in Black Brown In stock Price — for partners → Debenhams Build a Brow in Medium Brown Maybelline Debenhams Build a Brow in Medium Brown In stock Price — for partners → Debenhams Build a Brow in Deep Brown Maybelline Debenhams Build a Brow in Deep Brown In stock Price — for partners → Debenhams Build a Brow in Soft Brown Maybelline Debenhams Build a Brow in Soft Brown In stock Price — for partners → Debenhams Build a Brow in Ash Brown Maybelline Debenhams Build a Brow in Ash Brown In stock Price — for partners → Debenhams Build a Brow in Blonde Maybelline Debenhams Build a Brow in Blonde In stock Price — for partners → MAYBELLINE NEW YORK Express Brow Automatic Brow Pencil Shade Taupe 9 G Maybelline MAYBELLINE NEW YORK Express Brow Automatic Brow Pencil Shade Taupe 9 G In stock Price — for partners →

The brow makeup category brings together products for shaping, coloring and adding definition to eyebrows — from everyday pencils to professional tinting systems used in salons. The range suits both cosmetics retailers and drugstores serving everyday consumers, and beauty salons or technicians who need concentrated professional solutions. The category holds 954 products from multiple brands, spanning budget drugstore lines to specialised brow-care brands, allowing retailers of any format to build a broad offering.

Product segments

Brow makeup splits into several functional segments that together form a complete line from daily use to salon procedures.

  • Pencils with a slanted or fine tip for precise contour drawing and hair-stroke imitation
  • Brow gels and clear or tinted mascara-type products for fixing and shaping hairs
  • Powders and multi-shade palettes that allow blending a custom tone
  • Cream pomades for intense, long-lasting colour and a fuller, denser look
  • Professional tinting and dyeing systems used in salon treatments
  • Brow serums and care products that complement the decorative segment

Brand overview

The assortment clearly splits into two price and positioning tiers. The mass-market layer is built on well-known drugstore names — Maybelline, Max Factor, Gosh — alongside trend-driven Nyx, Makeup Revolution, Catrice and ESSENCE COSMETICS, which offer wide shade ranges at accessible price points and are popular with younger shoppers. Dermacol represents the Central European mass segment, with a strong heritage in corrective cosmetics as well. In the premium tier, Benefit stands out with the highest product count in the category (74), best known for iconic brow-specific products and a higher price-to-value positioning. Artdeco delivers professional-grade quality aimed at makeup artists and salons. RefectoCil and Nanobrow are specialised brow-and-lash brands: RefectoCil is the recognised professional tinting standard across the salon industry, while Nanobrow combines tinting and care solutions with a dedicated brow focus.

Building an assortment as a B2B buyer

A base stock should rely on the wide shade ranges of mass-market brands — pencils, gels and powders from Maybelline, Nyx, Catrice or ESSENCE drive high turnover and cover the bulk of everyday demand. It is worth adding premium positions from Benefit and Artdeco as higher-margin items for impulse purchases or customers with higher expectations around formula and packaging. Serving salon and professional clients requires a separate range: RefectoCil and Nanobrow tinting systems are typically purchased in larger volumes and on a different supply rhythm than retail-shelf goods, so they are best managed as a distinct professional line. A balanced catalogue combines mass-market staples with a premium add-on and a dedicated B2B segment for salons.

Terms of cooperation

Brow makeup products on myfusion.eu are available wholesale to both retail chains and dropshipping partners, with no need to maintain a warehouse of their own. Stock is held in an EU warehouse, enabling delivery to Latvia, Lithuania, Estonia and the rest of Europe. Specific wholesale prices become visible after registering on the platform, which is designed for legal entities and professional resellers.