Aroma diffusers

168 products

Rituals Private Colletion Precious Amber Home Parfum - Bytový sprej 400ml Rituals Rituals Private Colletion Precious Amber Home Parfum - Bytový sprej 400ml In stock Price — for partners → Lattafa Perfumes Lattafa Yara Tous Housing Spray and Diffuser 300 ml In stock Price — for partners → Air-Wick Life Scents Oasis Turquesa Electric Air Freshener Refill 17ml Air Wick Air-Wick Life Scents Oasis Turquesa Electric Air Freshener Refill 17ml In stock Price — for partners → Air-Wick Ambientador Electrico Recambio White Bouquet 19ml Air Wick Air-Wick Ambientador Electrico Recambio White Bouquet 19ml In stock Price — for partners → Parlux  Diffuser Universal PARLUX Parlux Diffuser Universal In stock Price — for partners → Tester Diptyque Tubereuse Scented Candle 70g Diptyque Tester Diptyque Tubereuse Scented Candle 70g In stock Price — for partners → Tester Diptyque Baies Scented Candle 70g Diptyque Tester Diptyque Baies Scented Candle 70g In stock Price — for partners → Rituals Private Collection Suede Vanilla Home Perfume 400ml Rituals Rituals Private Collection Suede Vanilla Home Perfume 400ml In stock Price — for partners → Rituals The Ritual Of Sakura Home Perfume Housing Spray and Diffuser 400 ml Rituals Rituals The Ritual Of Sakura Home Perfume Housing Spray and Diffuser 400 ml In stock Price — for partners → Maison Berger Paris Ocean Breeze Car Diffuser Recharge/Refill 2 pcs Maison Berger Paris Maison Berger Paris Ocean Breeze Car Diffuser Recharge/Refill 2 pcs In stock Price — for partners → Tesori d'Oriente Ayurveda Home spray and diffuser 250ml Tesori d'Oriente Tesori d'Oriente Ayurveda Home spray and diffuser 250ml In stock Price — for partners → Leonardo Essenza Leonardo Essenza Fresh Linen Housing Spray and Diffuser 10 ml In stock Price — for partners → Maison Berger Paris Air Pur Maison Berger Paris Maison Berger Paris Air Pur In stock Price — for partners → Millefiori Icon Scent the Road Legni & Spezie Millefiori Milano Millefiori Icon Scent the Road Legni & Spezie In stock Price — for partners → Yankee Candle ScentPlug Faceted - A fragrance machine for an electrical outlet Yankee Candle Yankee Candle ScentPlug Faceted - A fragrance machine for an electrical outlet In stock Price — for partners → Body Restore Shower Steamers Set ( Levandule ) - Sada aromatických tablet do sprchy 3.0ks Body Restore Body Restore Shower Steamers Set ( Levandule ) - Sada aromatických tablet do sprchy 3.0ks In stock Price — for partners → Glade Tranquil Lavender & Aloe Spray - Air freshener 300ml Glade Glade Tranquil Lavender & Aloe Spray - Air freshener 300ml In stock Price — for partners → Glade Sense & Spray Relaxing Zen Refill - Náplň do osvěžovače vzduchu 18ml Glade Glade Sense & Spray Relaxing Zen Refill - Náplň do osvěžovače vzduchu 18ml In stock Price — for partners → Glade Touch & Fresh Relaxing Zen - Náplň do osvěžovače vzduchu 10ml Glade Glade Touch & Fresh Relaxing Zen - Náplň do osvěžovače vzduchu 10ml In stock Price — for partners → Glade Touch & Fresh Pure Clean Linen Refill - Náplň do osvěžovače vzduchu 10ml Glade Glade Touch & Fresh Pure Clean Linen Refill - Náplň do osvěžovače vzduchu 10ml In stock Price — for partners → Glade Touch & Fresh Ocean Adventure - Náplň do osvěžovače vzduchu 10ml Glade Glade Touch & Fresh Ocean Adventure - Náplň do osvěžovače vzduchu 10ml In stock Price — for partners → Glade Super Wondermelon - Air freshener 300ml Glade Glade Super Wondermelon - Air freshener 300ml In stock Price — for partners → Castelbel Sardine Diffiser Refil 250ml CASTELBEL Castelbel Sardine Diffiser Refil 250ml In stock Price — for partners → Castelbel Green Sencha Sachet CASTELBEL Castelbel Green Sencha Sachet In stock Price — for partners →

Aroma diffusers are home fragrance products using reed sticks or a lamp system to release scent evenly and continuously without an open flame. The category on myfusion.eu lists 414 products from more than a dozen brands, ranging from mass-market air fresheners to high-end interior perfumery. The range suits interior and gift retailers as well as household goods chains and the hospitality segment.

Brand segments: mass market, interior fragrance and luxury perfumery

The volume leader is Millefiori Milano (83), an Italian interior perfumery brand with a broad range that anchors assortments for both drugstores and interior shops. Sweet Home Collection (37) adds a wide scent selection in the mid segment, while Glade (35) remains a mass-market air freshener brand with strong recognition and a low entry threshold for supermarket chains.

The luxury and niche segment is formed by Acqua di Parma (25) and Jo Malone (14) — internationally recognised perfume houses carrying a high margin per unit, suited to premium interior and gift retailers. Rituals (15) and Maison Berger Paris (9) add strong brand recognition in the upper-mid segment, while Yankee Candle (16), CASTELBEL (15), Natural Orgin (11), Millefiori (11) and ORDINETT (9) provide variety in the mid-price range and specific niches.

Building a B2B assortment

In the aroma diffuser category it pays to combine at least three brand tiers: a volume base of Millefiori Milano and Glade for stable rotation and a wide scent range, a mid-tier addition of Sweet Home Collection and Yankee Candle for interior and gift retailers, and premium positions from Acqua di Parma, Jo Malone and Rituals to lift margin. With more than ten brands carrying meaningful volume, buyers can also assemble a specialised assortment for a specific sales channel such as hospitality or spa.

  • Supermarkets and drugstores — Glade and Sweet Home Collection for high turnover.
  • Interior and gift retailers — Millefiori Milano, CASTELBEL and Maison Berger Paris.
  • Premium and luxury segment — Acqua di Parma, Jo Malone and Rituals.
  • Hospitality and specialised segment — Natural Orgin and ORDINETT.

B2B cooperation with myfusion.eu

myfusion.eu supplies aroma diffusers wholesale and via dropshipping from an EU warehouse, with delivery across the Baltic states and the rest of Europe. Dropshipping lets retailers offer the full 414-product range without holding stock, while wholesale orders bring lower unit costs at higher volumes. Registration on the myfusion.eu platform is required to view B2B pricing and available quantities for each brand.