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Primers & setting

554 products

PRO Pore Primer - Base under makeup. Makeup Revolution PRO Pore Primer - Base under makeup. Out of stock Price — for partners → Power Fix Mist - Long-lasting fixing spray and base Makeup Revolution Power Fix Mist - Long-lasting fixing spray and base Out of stock Price — for partners → Pore ​​Vanish Prime Mist - Fixing spray and base Makeup Revolution Pore ​​Vanish Prime Mist - Fixing spray and base Out of stock Price — for partners → Matte Primer - Matte base under makeup. Makeup Revolution Matte Primer - Matte base under makeup. Out of stock Price — for partners → "Make-up Pore Blur - Make-up base 28 ml" Makeup Revolution "Make-up Pore Blur - Make-up base 28 ml" Out of stock Price — for partners → Свободный порошок для выпечки транслюцентный - прозрачный порошок 32 г. Makeup Revolution Свободный порошок для выпечки транслюцентный - прозрачный порошок 32 г. Out of stock Price — for partners → "Loose Baking Powder Coconut - Loose powder 22 g" Makeup Revolution "Loose Baking Powder Coconut - Loose powder 22 g" Out of stock Price — for partners → "Loose Baking Powder Banana - Loose powder 22.0 g" Makeup Revolution "Loose Baking Powder Banana - Loose powder 22.0 g" Out of stock Price — for partners → I♥Revolution Watermelon Dewy Makeup Fixing Spray - Fixation spray for makeup Makeup Revolution I♥Revolution Watermelon Dewy Makeup Fixing Spray - Fixation spray for makeup Out of stock Price — for partners → Infinite Translucent Pressed Powder (universal shade) - Transparent pressed powder 7 g Makeup Revolution Infinite Translucent Pressed Powder (universal shade) - Transparent pressed powder 7 g Out of stock Price — for partners → I Heart Revolution Radiance Powder - Transparent brightening powder 12 g Makeup Revolution I Heart Revolution Radiance Powder - Transparent brightening powder 12 g Out of stock Price — for partners → H2O Hydrate Primer - Moisturizing base for make-up Makeup Revolution H2O Hydrate Primer - Moisturizing base for make-up Out of stock Price — for partners → Goddess Glow Finishing Radiate - Ultra fine powder 6 g Makeup Revolution Goddess Glow Finishing Radiate - Ultra fine powder 6 g Out of stock Price — for partners → Glass Skin Primer - Make-up base Makeup Revolution Glass Skin Primer - Make-up base Out of stock Price — for partners → Fixing Spray Peaches & Cream - Peach and whipped cream fixative spray Makeup Revolution Fixing Spray Peaches & Cream - Peach and whipped cream fixative spray Out of stock Price — for partners → Fixing Spray Cookies & Cream - Fixation spray makeup cookies and whipped cream Makeup Revolution Fixing Spray Cookies & Cream - Fixation spray makeup cookies and whipped cream Out of stock Price — for partners → Fix for Makeup Fixing Spray - A fixing spray on make-up Makeup Revolution Fix for Makeup Fixing Spray - A fixing spray on make-up Out of stock Price — for partners → Fix & Glow Ultra Glow Primer - Brightening base Makeup Revolution Fix & Glow Ultra Glow Primer - Brightening base Out of stock Price — for partners → Fix & Glow Dewy Finish - Brightening fixation spray for make-up Makeup Revolution Fix & Glow Dewy Finish - Brightening fixation spray for make-up Out of stock Price — for partners → Ultra HD Setting Powder 16 g Make Up For Ever Ultra HD Setting Powder 16 g Out of stock Price — for partners → Ultra HD Setting Powder 16 g Make Up For Ever Ultra HD Setting Powder 16 g Out of stock Price — for partners → Ultra HD Setting Powder 16 g Make Up For Ever Ultra HD Setting Powder 16 g Out of stock Price — for partners → Step 1 Primer Tone Up Perfector - Make-up base 30 ml Make Up For Ever Step 1 Primer Tone Up Perfector - Make-up base 30 ml Out of stock Price — for partners → Step 1 Primer Hydra Booster 24H - Make-up base. Make Up For Ever Step 1 Primer Hydra Booster 24H - Make-up base. Out of stock Price — for partners →

Primers and setting products form a decorative cosmetics category built around makeup longevity and an even finish that lasts through the day. The range covers face primers that smooth skin texture and extend the wear time of makeup, together with setting products — sprays and powders that keep makeup in place in humid, hot, or physically active conditions. The category spans both mass-market and premium brands, giving retail platforms room to build assortments for different buyer groups, from everyday users to professional makeup artists for whom staying power is a key selection criterion.

Types of primers and setting products

The primer segment splits by skin type and desired finish. Mattifying primers reduce shine and suit oily or combination skin, hydrating primers target dry skin and give a dewy look, while pore-minimizing and texture-blurring formulas are chosen for mature or uneven skin. A separate color-correcting subgroup includes green tones that neutralize redness, lavender that counters yellow undertones, and peach that offsets bluish under-eye areas. The setting side of the category includes setting sprays with matte or dewy finishes, plus loose and pressed setting powders suited to T-zone control or full-face fixation.

Brand overview

Mass-market brands dominate the category by breadth of range — Makeup Revolution holds the largest offer, followed by Catrice, Nyx, Essence, Dermacol, Rimmel, and Wet n Wild. These brands sit in an accessible price bracket and are favored by retailers that need wide assortment coverage and fast turnover. The premium tier is represented by Make Up For Ever, MAC, Clarins, Laura Mercier, and Smashbox — brands with a professional or higher-quality positioning that appeal to buyers seeking specialized formulas and longer-lasting results. Combining both tiers within one category widens the reach across customer segments.

Building an assortment as a B2B buyer

When sourcing wholesale, it pays to balance mass-market and premium brands so the offer covers both price-sensitive and quality-focused customers. Stocking multiple primer types by skin concern matters — having mattifying, hydrating, and pore-minimizing options available at once raises conversion potential. On the setting side, carrying both sprays and powders is worthwhile since they are often bought together with a primer as a set. Assortment concentration around Makeup Revolution, Catrice, and Nyx provides the base for stable turnover, while premium brands add a higher-margin complement.

B2B terms

The primers and setting category on myfusion.eu is available for wholesale purchasing and for dropshipping from a warehouse located in the European Union. Delivery covers the Baltic states and the rest of Europe, letting partners operate at both regional and international scale. Viewing wholesale prices and the full product catalog requires registration on the platform — once activated, partners can place wholesale orders or connect dropshipping without maintaining their own warehouse.

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