LV Latviešu LT Lietuvių EE Eesti RU Русский
Sign up

Primers & setting

552 products

Liquid Nectar Primer - Vyživující podkladová báze pod make-up Inika Organic Liquid Nectar Primer - Vyživující podkladová báze pod make-up Out of stock Price — for partners → Yves Saint Laurent All Hours Setting Powder - Universal Yves Saint Laurent Yves Saint Laurent All Hours Setting Powder - Universal Out of stock Price — for partners → The Priming Balm Is Everything Black 3g theBalm The Priming Balm Is Everything Black 3g Out of stock Price — for partners → Phyto-Poudre Libre Loose Powder 4 Sable Sisley Phyto-Poudre Libre Loose Powder 4 Sable Out of stock Price — for partners → Shiseido Synchro Skin Loose Powder Radiant 6g Shiseido Shiseido Synchro Skin Loose Powder Radiant 6g Out of stock Price — for partners → Physicians Formula Butter Believe It! Skin Mist - 99 Ml Physicians Formula Physicians Formula Butter Believe It! Skin Mist - 99 Ml Out of stock Price — for partners → Nuxe Prodigieuse Boost Blur 30 Ml Nuxe Nuxe Prodigieuse Boost Blur 30 Ml Out of stock Price — for partners → Prep + Prime Natural Radiance Primer - Make-up base 50 ml MAC Prep + Prime Natural Radiance Primer - Make-up base 50 ml Out of stock Price — for partners → Pigment powder (Poudre Éclat ) 4.5 g MAC Pigment powder (Poudre Éclat ) 4.5 g Out of stock Price — for partners → Mineralize Skinfinish Natural Powder 10 g MAC Mineralize Skinfinish Natural Powder 10 g Out of stock Price — for partners → LAURA MERCIER Translucent Loose Setting Powder Ultra Blur 20 g Out of stock Price — for partners → Benefit Porefessional Super Setter Makeup Setting Spray - None Benefit Benefit Porefessional Super Setter Makeup Setting Spray - None Out of stock Price — for partners → Armani Beauty Luminous Silk Hydrating Primer 30ml Giorgio Armani Armani Beauty Luminous Silk Hydrating Primer 30ml Out of stock Price — for partners → Armani Beauty Fluid Master Primer - Clear Giorgio Armani Armani Beauty Fluid Master Primer - Clear Out of stock Price — for partners → Bareminerals BareMinerals Prime Time Daily Protecting Primer Out of stock Price — for partners → Giorgio Armani Armani UV Master Primer SPF30 Out of stock Price — for partners → Pro Fil´r Instant Retouch Primer - Podkladová báze. Fenty Beauty Pro Fil´r Instant Retouch Primer - Podkladová báze. Out of stock Price — for partners → Pro Filt´r Instant Retouch Setting Powder - Fixing powder 28 g. Fenty Beauty Pro Filt´r Instant Retouch Setting Powder - Fixing powder 28 g. Out of stock Price — for partners → Pro Filt´r Hydrating Primer - Hydrating primer base. Fenty Beauty Pro Filt´r Hydrating Primer - Hydrating primer base. Out of stock Price — for partners → Pore-Remedy Smoothing Primer - Hydratační primer Dr. Jart+ Pore-Remedy Smoothing Primer - Hydratační primer Out of stock Price — for partners → Dermacol Pearl Energy Make-up Base podkladová báze pro sjednocenou a rozjasněnou pleť 15 ml Dermacol Dermacol Pearl Energy Make-up Base podkladová báze pro sjednocenou a rozjasněnou pleť 15 ml Out of stock Price — for partners → Original Mineral Veil Pressed Setting Powder- Fixing Powder 9 g. Bareminerals Original Mineral Veil Pressed Setting Powder- Fixing Powder 9 g. Out of stock Price — for partners → Matte Finish Setting Spray - Mattifying Fixing Spray. Kylie Cosmetics Matte Finish Setting Spray - Mattifying Fixing Spray. Out of stock Price — for partners → Translucent Loose Powder - Transparent loose powder 26 g. Cle de Peau Beaute Translucent Loose Powder - Transparent loose powder 26 g. Out of stock Price — for partners →

Primers and setting products form a decorative cosmetics category built around makeup longevity and an even finish that lasts through the day. The range covers face primers that smooth skin texture and extend the wear time of makeup, together with setting products — sprays and powders that keep makeup in place in humid, hot, or physically active conditions. The category spans both mass-market and premium brands, giving retail platforms room to build assortments for different buyer groups, from everyday users to professional makeup artists for whom staying power is a key selection criterion.

Types of primers and setting products

The primer segment splits by skin type and desired finish. Mattifying primers reduce shine and suit oily or combination skin, hydrating primers target dry skin and give a dewy look, while pore-minimizing and texture-blurring formulas are chosen for mature or uneven skin. A separate color-correcting subgroup includes green tones that neutralize redness, lavender that counters yellow undertones, and peach that offsets bluish under-eye areas. The setting side of the category includes setting sprays with matte or dewy finishes, plus loose and pressed setting powders suited to T-zone control or full-face fixation.

Brand overview

Mass-market brands dominate the category by breadth of range — Makeup Revolution holds the largest offer, followed by Catrice, Nyx, Essence, Dermacol, Rimmel, and Wet n Wild. These brands sit in an accessible price bracket and are favored by retailers that need wide assortment coverage and fast turnover. The premium tier is represented by Make Up For Ever, MAC, Clarins, Laura Mercier, and Smashbox — brands with a professional or higher-quality positioning that appeal to buyers seeking specialized formulas and longer-lasting results. Combining both tiers within one category widens the reach across customer segments.

Building an assortment as a B2B buyer

When sourcing wholesale, it pays to balance mass-market and premium brands so the offer covers both price-sensitive and quality-focused customers. Stocking multiple primer types by skin concern matters — having mattifying, hydrating, and pore-minimizing options available at once raises conversion potential. On the setting side, carrying both sprays and powders is worthwhile since they are often bought together with a primer as a set. Assortment concentration around Makeup Revolution, Catrice, and Nyx provides the base for stable turnover, while premium brands add a higher-margin complement.

B2B terms

The primers and setting category on myfusion.eu is available for wholesale purchasing and for dropshipping from a warehouse located in the European Union. Delivery covers the Baltic states and the rest of Europe, letting partners operate at both regional and international scale. Viewing wholesale prices and the full product catalog requires registration on the platform — once activated, partners can place wholesale orders or connect dropshipping without maintaining their own warehouse.

Cookie Settings

You can choose which types of cookies we are allowed to use. Necessary cookies are always active. For more information about the cookies used, see the Cookie Policy.

Cookie Settings

You can choose which types of cookies we are allowed to use. Necessary cookies are always active. For more information about the cookies used, see the Cookie Policy.

Necessary

Required for the website to function.
These cannot be disabled, so user consent is not required.

Analytics

Help improve website performance by tracking visits and traffic sources.
If declined, your visit will not be included in our analytics.

Marketing

Help provide you with personalized information about our products and services.
If declined, you will not receive personalized content.

Functional

Enable additional features and personalization, such as remembering your preferences.
If declined, some functionality may be unavailable.